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So I went to SurfExpo in Orlando this past Friday. I was actually looking forward to catching a glimpse of some new companies or products out there doing things a different way. I was sadly let down. Here’s a snippet of an email I sent to Ricardo after I got home from SurfExpo on Friday: […]

I’ve not read many surf related books and this one came to me by way of a gift. Steven Kotler’s West of Jesus: Surfing, Science and the Origins of Belief is an interesting and well-researched read. It is not a Christian surfing book as the title may suggest. Rather it is more self-exploration, scientific research, […]

I woke up at 6 am and called the buoy. The significant wave height and period were enough for a knee-high longboard session. But not having a longboard and an increasing onshore wind help to make up my mind to crawl back into bed with my wife and enjoy a nice Sunday morning of reading […]

Sometimes it’s difficult to think that surfing exists outside of the big glossy magazines and air extreme surf videos. But surfing is like Jazz in the sense that there are endless styles, genres, categories and subcategories. And one of the sides of surfing we don’t often see is the non-commercial promotion of the sport. Enter […]

Sustainable business is a growing trend, and although the definition is quite broad, most models have multiple bottom lines including profit, people and environment. If you went to business school in the last twenty years it’s likely that business ethics classes revolved around a corporations’ responsibility to its shareholders. Luckily, the ideas of sustainable business […]

I got an email from D. Lawless the other day after he received a copy of Maine based N’East mag. He was stoked. “Hey, I just got a copy of N’East mag in the mail yesterday. That mag is REALLY tight. Not your typical surf porn and the overall quality is up there with Surfer’s […]

Whether intentionally or not, Drift may revolutionize the traditional surf rag industry. Their message: “We feel it is important to create a positive future for surfing, and help to sustain the environment through a paperless magazine.” Drift Magazine is a free digital surfing publication that shares its profits with organizations like Surfers Against Sewage (SAS) […]

Sustainable living is hardly a new idea. The term however, along with its companion “green,” is undergoing a transition in mass media. Recently, Surfing Magazine put out The Green Issue (October 2006). The title of the Foreword by Evan Slater reads “Most Surfers Make Bad Environmentalists.” He goes on to talk about environmental issues affecting […]